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The First UAE regulated crypto assets trading platform launches out of Abu Dhabi

Fully compliant with the Abu Dhabi Global Market (ADGM) virtual asset policy framework, Matrix opens the floodgates to retail and institutional investors in the United Arab Emirates and broader Middle East looking to participate in the market of novel blockchain-based assets

Matrix, a virtual assets trading platform launches out of Abu Dhabi as the UAE regulated crypto asset multilateral trading facility (MTF) & custodian under the Abu Dhabi Global Market (ADGM) virtual asset policy framework. Licensed by the Financial Services Regulatory Authority (FSRA), Matrix is positioned to materialize the UAE’s strategic priority to drive fintech and blockchain innovation. 

The Gulf Cooperation Council (GCC), encompassing Saudi Arabia, Kuwait, the United Arab Emirates, Qatar, Bahrain, and Oman, is experiencing a fast-growing demand for virtual asset investment and adoption. The GCC experienced 400 percent growth in alternative finance investments between 2013 and 2016, according to Global Findex

Matrix leverages that framework to advance Abu Dhabi as a global leader in blockchain and fintech. Designed to service both retail and institutional customers alike with its secure and stress-tested platform, the trading platform enables investors across the globe to buy, sell, and hold virtual assets, and offers institutional grade hot and cold storage. A team of more than 40 technical, operational, regulatory, and legal experts is behind the launch, and Matrix has already partnered with leading global firms, including Nasdaq, Silvergate Bank, Bitgo, Elliptic, and KPMG. 

Vasja CEO Matrix MENA
Vasja Zupan, CEO of Matrix

“We are incredibly excited to meet the skyrocketing demand for virtual asset investment opportunities in the GCC region and create a global market with the launch of Matrix,” says Vasja Zupan, President of Matrix and formerly COO of Luxembourg-based exchange Bitstamp. “The ADGM policy framework, among the highest regulatory standards in the world, allows Matrix to achieve global reach, offering the top-notch security of a regulated environment.”

“The lack of fiat-to-virtual asset on and off ramps have been a major source of friction for investors around the world,” says James Wo, Chairman of Matrix and Founder of Digital Finance Group (DFG), which is backing the trading platform.  “We are very pleased to meet the rapidly growing demand for access to fiat currency conversions via virtual asset investments with the launch of Matrix. The UAE has been a trailblazer when it comes to instituting regulations that are favorable to innovation and investment, and we are appreciative for the support of the FSRA in this launch.”

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