NEOPIN has signed a strategic partnership with Cube Entertainment to establish a global blockchain ecosystem.
Cube is an entertainment agency in South Korea with top-notch artists including BTOB, (G)I-DLE, PENTAGON, and LIGHTSUM. With blockchain as its new business goal, Cube has founded Anicube Entertainment, as a joint venture with Animoca Brands -a leading metaverse platform provider in Hong Kong-to develop a music metaverse ecosystem.
Cube is also known for its NFT business with K-Pop artists. Last April, Cube minted video NFTs with BTOB, (G)I-DLE, PENTAGON, and LIGHTSUM, recording more than 2.3 million airdrop applicants.
Besides, Cube also signed a partnership last March with the Sandbox — a metaverse gaming platform — to aggressively enter into the metaverse industry and to collaborate in the development and operation of virtual reality and digital assets.
With the partnership signed, NEOPIN and Cube plan to promote information exchange on blockchain technology, collaborative efforts in DeFi/Metaverse services, and joint marketing.