Companies & Deals
Share
SUSTAIN.EXCHANGE, slamic compliant crypto ecosystem, has launched Koora Coin the world-first digital currency for football. SUSTAIN.EXCHANGE has issued 500 million Koora Coins allowing football fans and specialists to access, engage, and invest in the world’s football players and their football clubs via blockchain.
Koora Coin is covered with fixed valuable assets creating a solidified value for the coin and the security of the investors. Backed by several strategic partnerships with a number of leading international companies in the football field, Koora Coin is set to serve more than one billion football fans in the Arab region, the African continent, and several countries around the world.
“We are thrilled to launch Koora Coin and help the football fans across the world to invest in their passion. Tokenising football has been part of our growth plan for 2020 and we are extremely proud of raising the innovation in the sports crypto space from an Arab region. Our focus is to provide our investors a safe, ethical, and seamless technological experience, by leveraging our blockchain technology and our network of international partners” says HE DR Fahed Merhabi CEO of SUSTAIN.EXCHANGE.
Sustain Islamic Crypto exchange had launched back in May of this year. It then partnered with Affipay for digital payments while SUSTAIN will build its infrastructure platform on Tezos.
Disclaimer of Warranty
The information provided in this article is for general informational purposes only. We make no warranties about the completeness, reliability, and accuracy of this information. Read full disclaimer
Editor's Picks

Bitcoin’s Institutional Absorption Cycle Deepens as Fed Hold Tests Market Momentum
Salma Naueihed
Apr 30, 2026
4 min

Dubai Is Building Crypto Differently, And It Shows
Anna K.
Apr 28, 2026
5 min

UAE Dollar Swap Talks Could Strengthen AED Stablecoin Confidence
Walid Abou Zaki
Apr 27, 2026
6 min
Read More Articles
In the Same Space

Rain and Standard Chartered Establish Banking Agreement Across Bahrain and the UAE
News Desk
May 19, 2026
2 min

Polymarket advances Japan expansion strategy with regional leadership hire
News Desk
May 22, 2026
3 min

US Commits Over $2 Billion to Quantum Computing as Crypto Encryption Risks Increase
News Desk
May 22, 2026
5 min

JPMorgan Sees Limited Growth for Tokenized Money Market Funds Against Stablecoins
News Desk
May 22, 2026
4 min



